Publications

2017

Gäthke, Jana; Bilstein, Nicola
How to Acquire New Customers When Online Retailers Are Forced to Non-Disclose Information? : Th ...
Proceedings of the 46th European Marketing Academy (EMAC) Conference
Groningen, Niederlande , 2017. - page 49

Hogreve, Jens; Bilstein, Nicola; Mandl, Leonhard
Unveiling the Recovery Time Zone of Tolerance : When Time Matters in Service Recovery
in Journal of the Academy of Marketing Science volume 45 (2017) issue 6. - page 866-883
doi:10.1007/s11747-017-0544-7 ...